For any business website, the visitors must get the right message. Therefore, for a website to be regarded as excellent, it should serve the intended purpose and be as interactive as possible. With insightful content, it will ensure that the customer visits regularly, builds trust, and enables him to buy products or request services that you are offering. There are some excellent website design in Atlanta created by companies such as Zgraph digital marketing. When you let the experts design your website, you will have a user-friendly format with optimum functionalities and good graphics. A DIY website is not recommended for a serious business since it will be full of flaws that will drive away new visitors. With an expert’s touch, there will be high traffic and high client retention on your website and your business. With good design, you will create an excellent first-time impression, increase your business revenues, enhance your services’ credibility, and help build your brand. Before you ask for a website design, it is essential to know the factors that influence clients to visit your website. These are;
Specific purpose and simplicity
It should have a precise purpose that meets the need of a client in all its pages. Information on all the services and products should be displayed on the website. Objectives such as sales, helpdesk services, generating leads, expertise description, and reputation building are common among many websites and should be included. It should also be straightforward with a user-friendly interface.
The website page’s message should be precise and persuasive to convince clients about your services and products. This will ensure that you have high client retention.
Order of elements and page loading time
The visual hierarchy should be given priority since the first information the clients see will determine if they will continue interacting with your website. Thus, important information must be first displayed, followed by the rest. The arrangement can be by image contrast, color or size. The page should also have a maximum of about two seconds. A client will be frustrated with a long loading time and may decide to change to another website.