Why are gloss stickers so popular? The short answer is that they make products or ads stand out. You can find glossy finishes in car paints, lipsticks, house paints, nail polishes, and other products. Glossy finishes of Glossy Window Stickers are universally appreciated because they’re brighter, shinier, and more vibrant. They reflect the light particles that fall on their surface, attracting a lot of attention during this process.
Did you know professional photographs are mostly printed on glossy paper? Glossy paper accentuates the tiny details on photographs, making colors and objects “pop-out.” If your business is planning to use custom-printed window stickers for decoration and branding purposes, consider using glossy stickers. Here’s why.
What are Glossy Stickers?
Glossy stickers are stickers with laminate film coverings. This covering protects the vinyl stickers, extending their lifespans. More importantly, the laminate film coverings make the graphics on the stickers appear more prominent. The coverings create a shiny effect which makes the design elements on the stickers more pleasing to the eyes.
Businesses should choose glossy stickers over matte or plain stickers because of these reasons. Custom-printed stickers used by brands often feature multiple colors, graphics, and other design elements. These design elements look amazing in glossy finishes. Branded stickers look way more eye-catching when they’re installed outdoors (e.g., on windows).
Here’s how glossy finishes elevate the aesthetic appeal of vinyl stickers –
- Make the Colors Appear Reacher: Colors on vinyl stickers appear richer with glossy finishes. Unlike in plain or matte stickers, the shiny finish makes the colors on vinyl stickers appear more vibrant. You can make matte and glossy stickers of the same design to test the difference. Glossy stickers always appear more colorful and more energetic.
- Details: You want every visual or message on your custom-printed stickers to be as legible as possible. When light falls on glossy stickers, it gets diffused by the laminate coverings. This light diffusion creates start color contrasts in-between the different design elements on the stickers. For example, your brand’s logo will appear more prominent if your Glossy Window Stickers has a glossy finish. Similarly, marketing messages on your custom-printed stickers will appear more detailed and feel easier to read.
- Eye-Catching: Window decals and stickers don’t get enough time to make impressions. People passing by your store’s windows won’t spend more than two seconds viewing your decals. Glossy stickers are instantly eye-catching. They allow light to reflect off their surfaces. This reflection causes high amounts of glare. This glare is extremely eye-catching. The bright glow that these stickers give off when light hits their surfaces makes them instantly eye-catching. However, high gloss finishes or stickers shouldn’t be used on damaged windows or on other imperfect surfaces. Or, they’ll highlight the flaws in your windows.
In terms of durability – all vinyl stickers are water-resistant and can withstand years of sunlight damage. It doesn’t matter if you use glossy or plain stickers on your windows – all vinyl stickers are equally durable. But, if you want your stickers to attract as much attention as possible, glossy stickers are more suitable.