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Home Digital Marketing

Mobile Outdoor Advertising – what is it

Enroute Editor by Enroute Editor
October 1, 2021
in Digital Marketing
0
mobile outdoor advertising

Outdoor advertising can be stationary. That is, during installation, it is fixed in a certain place. It cannot be transferred from place to place. This is simply not possible. But there is also another type of outdoor advertising – mobile. Mobility implies the ability to transfer the structure, for which it can be easily folded and loaded into the trunk of a car. Mobile outdoor advertising includes sandwich board signs, which are usually in the shape of the letter A.

Such designs are often ordered precisely for mobility reasons. To make this possible, outdoor advertising manufacturers choose lightweight materials. At the same time, the selected materials have a number of characteristics that allow them to withstand operation in difficult conditions. In particular, we are talking about the fact that they have to be in the open. The structure should not deteriorate if it comes into contact with moisture. It should not lose its original properties if it is under the sun or when it snows, the wind blows, etc.

What materials are used to produce mobile signage?

In most cases, it is proposed to order a structure with a metal frame, inside which inserts with printed advertising are inserted. The inserts are made of corrugated plastic. It is also called plastic cardboard, since in its structure it is similar to dense packing cardboard. Only in this case, not paper, but plastic is used. This is a fairly durable material that performs well in outdoor conditions. But in terms of strength, it is superior to an aluminum composite material. However, its price is higher than that of the same plastic cardboard.

Today you can order sandwich boards Vancouver, which are made of dense plastic. This material, like the above, is suitable for the manufacture of outdoor advertising due to its characteristics of strength, durability and fairly low weight. As for the price, the cheapest are metal frames with corrugated plastic inserts. By the way, they allow you to save in the future. If the inserts are removable, they can always be replaced. That is, you only need to order inserts. The metal frame remains the same. Old inserts are removed. New inserts are put in their place.

Who often orders such signs

There are many types of business, in the advertising of which it is important to use portable structures. These are beauty salons, hairdressers, cafes, shops, etc. It is simply impossible to list all of them. In addition, one must understand that such structures can serve not only for advertising purposes. They can often be seen in places where it is required to warn everyone who is nearby about something. They serve as pointers, that is, they help people navigate in a specific place and find, for example, a realtor’s office.

According to manufacturers, these designs are in demand among a wide range of business representatives. The reason is precisely the mobility of such products. You can always put them on or remove them yourself as needed. Compared to stationary advertising, the lightweight sandwich board clearly benefits from its mobility, as well as cost. The price is quite affordable for many customers of outdoor advertising. Therefore, such products are often ordered even by representatives of small businesses.

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